Digital Marketing & Advertising

Before getting into the importance of Digital Marketing, it’s necessary to understand what Digital Marketing is. Digital Marketing is a method to reach out, influence, and understand the choices and mindset of potential customers through any digital medium like social media, web applications, email, search engines, mobile applications, etc. In simple words, it is every brand or service that we see as an ad while scrolling through our social media or google, it is the email marketing strategy that you receive about various products.